Workspan Resources​

  • All
  • Analyst Research
  • Case Studies
  • Ebooks
  • Events
  • Infographics
  • Product Overview
  • Videos
  • Webinars
  • White Papers
All
  • All
  • Analyst Research
  • Case Studies
  • Ebooks
  • Events
  • Infographics
  • Product Overview
  • Videos
  • Webinars
  • White Papers

The Myths and Realities of Business Ecosystems

“In annual reports, the term ecosystem occurs 13 times more frequently now than it did a decade ago… At a fundamental level, ecosystems provide new ways …

Read More

Accelerating Digital Innovation Inside And Out

“Ecosystems: A fertile source of innovation:  Partnerships with external organizations are a key source of digital innovation, especially for digitally maturing companies. At digitally maturing companies, …

Read More

Unleash Your Digital Strategy & Drive Customer Centricity Through Ecosystems

“The Technology and Service Provider ecosystem participation for digital business solutions to grow to 60% in next few years”

Read More

Maximizing the Value of Ecosystems

“Since successful ecosystems require unique and complex relationships, executives are searching for a new generation of support tools and related best practices that will allow them …

Read More

Ecosystem Cloud Elevates Business Networks

“With Ecosystem Cloud, WorkSpan provides a distinctive and, so far, unique approach to managing the joint activities that technology partners undertake to develop, market and sell …

Read More

Ecosystem Businesses Are Changing the Rules of Strategy

“One huge benefit of being an ecosystem orchestrator is privileged access to information about the entire ecosystem. You see what’s selling well, and you see how …

Read More

Platforms and Ecosystems: Enabling the Digital Economy

“In a few short years, the ranking of most valuable companies by market capitalization has totally shifted to being dominated by one business model – digital …

Read More

In the Ecosystem Economy, What’s Your Strategy?

“Business is undergoing a paradigm shift as a result of digital innovation: The very nature of competition is changing. Competing is increasingly about identifying new ways …

Read More
hands

Best Practices for Creating an Effective Go-To-Market Plan with Partners

With countless email chains and multiple shared spreadsheets, we know that creating a plan with multiple partners and stakeholders can be painful. That’s why many of …

Read More
Webinar

Strategic Alliances Planning for Exponential Growth

Learn how to plan, coordinate, and measure the value of your strategic alliance program. Kathy Contreras, Sr. Research Director at SiriusDecisions joins us to discuss how …

Read More
Ice Crack

Crossing the Strategic Alliance Chasm

Upwards of 70% of alliance initiatives fail—despite alliances often driving an important 40% of enterprise revenues. How can you ensure that your alliance initiatives will cross …

Read More
hand reaching

How SUSE is Reducing Alliance Risk & Uncertainty with a Shared System of Record

Join us for a live webinar with Bret Dayley, Alliance Marketing Program Manager, SUSE as he discusses the challenges they faced with improving partner engagement, increasing …

Read More
tightrope

Operationalizing Alliance Management—Why Now?

Enterprise technology companies generate 30-40% of their total revenue through strategic alliance partners. Yet a staggering 60-75% of announced partnerships fail. Companies risk having their alliance …

Read More
Final Light

The ‘Shadow Channel’ Is Coming into the Light

Jay McBain, Principal Analyst, Global Channels at Forrester, joins us for a discussion on these new partners and how to best engage with them for joint …

Read More
results

Does Your CEO Believe You? How to Prove Alliance Results

Getting your CEO to buy in to your efforts, accomplishments, & results is the difference between doing your job and owning it. Learn how to use …

Read More

Upcoming Webinar: Digitize Your MDF Program to Drive Revenue with MDF Expert Joan Richards of Red Hat