Ecosystem Cloud

WorkSpan is the first Ecosystem Cloud where alliance leaders build-with, market-with, & sell-with their software, hardware, OEM, system integrator, service, cloud, & channel partners.

Best Practices For Alliance & Ecosystem Professionals

Managing Ecosystems operationally is really hard.

60-75% of alliances fail, and adding more people or working more hours will not solve it.
A system to operationalize alliances will.

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200

COMPANIES ON NETWORK

27,000

OPPORTUNITIES CREATED

500

OPPORTUNITIES GENERATED

600

PUBLISHED SOLUTIONS

130

FUNDS MANAGED

The WorkSpan Ecosystem Cloud Experience

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Joint Sales

Manage your joint pipeline with your ecosystem.
• Nominate accounts & orchestrate joint account planning.
• Forecast & track the progress of your joint pipeline.
• Prove alliance contribution to closed revenue.

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Joint Marketing

Manage your joint marketing plan with your ecosystem.
• Identify new joint marketing programs with partners.
• Execute joint marketing campaigns & maximize ROI.
• Measure your joint marketing funnel performance.

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Joint Solutions

Manage your joint solution portfolio with your ecosystem.
• Co-innovate solutions with your partners.
• Launch joint solutions to field teams.
• Scale solution delivery & boost market share.

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Joint Funds

Manage your joint market development funds with your ecosystem.
Increase the efficiency and return on your Market Development Fund (MDF) investment by broadcasting widely to field teams. Orchestrate the entire funds lifecycle from MDF allocation to proposals to claims reimbursement in a consistent and seamless fashion. Dramatically boost MDF utilization up to 95% or even more.

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Assessments

High velocity account qualification using assessments.
You can build assessment questionnaires to enable your partners at scale, and drive fast and effective account qualification. You can convert high-scoring assessments to qualified opportunities. This enables you to save both your & your partner’s time, invest in accounts that are a good fit for your offerings, & increase win rates.

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WorkCenter

One Place for All Your Actions, Approvals, Inbox, and Notifications.
Streamline engagement & collaboration with your partners. Review and take action on your requests, tasks, approvals, invitations, endorsements, and messages -- all in one place. Unique and productive design keeps you connected and on track with all your partnerships.

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WorkSpan For Mobile

The power of WorkSpan Ecosystem Cloud on your mobile device.
• Instant access to critical partnership actions and decisions from anywhere on the go.
• Respond to all notifications, approvals, tasks, and messages to satisfy urgent customer needs with your partners.
• Accelerate deal velocity with tighter partner & sales team engagement.

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Take a tour of the world’s only network for alliances.

Five Value Indicators of Successful Ecosystems

 

Grow Revenue

Increase partner deal size & grow alliance sourced & influenced revenue by 20%.

Boost Market Expansion

Penetrate & grow net new market share in new verticals, regions, & customer segments.

Accelerate Time to Market

Increase the velocity of alliance programs & campaigns. Speed your time to market from 6 months to 6 weeks.

Assemble a Holistic Offering

Ideate quickly with your partners & boost the success rate of your solutions portfolio.

Develop
Trust

Gain partner trust with transparency & close the gap between desired outcomes & actual results.

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Seamless
Integration Process

Work faster.
Be reliable.

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Deep
Field Engagement

Scale wider.
Increase impact.

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Real-Time
Performance Visibility

Make better
decisions.

WorkSpan Customer Success

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THE BLOG

Latest News

Alliance-Best-Practices-Infograhic
07 May 2019

[Infographic] Top 10 Definitive Best Practices for Alliance & Ecosystem Professionals

  Do you ever wonder? Best practices for Finance, Marketing, and Human Resources have been around for decades. They serve as invaluable guides for both new and seasoned practitioners in...

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Ecosystem Cloud: 3 Reasons Your Organization Needs It Today
25 April 2019

Ecosystem Cloud: 3 Reasons Why Your Organization Needs It Today

  According to the analysis by BCG, 83% of digital ecosystems involve partners from more than three industries and 53% from more than five industries. Companies are increasingly investing in...

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23 April 2019

Join WorkSpan at the SAP Global Partner Summit 2019

Karl Fahrbach recently shared that IDC estimates the SAP ecosystem economy to be valued at $200 billion by 2024*. According to an article by BCG, “In today’s connected world, industry...

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