Co-selling partnerships
drive efficient, scalable growth.
WorkSpan connects your native sales process directly to cloud marketplaces and
your partners' CRMs to create a repeatable partner-revenue process.
Trusted by the world's most valuable partnerships
Partner strategy,
meet partner execution
For any cloud, GSI, Gen AI, Tech or Reseller partnership strategy,
success is determined by your ability to execute at speed and scale.
Sync co-sell opportunities with your partner once and they stay in sync across your CRMs all the way to close.
Unlike deal reg portals, co-sell automation scales execution of a shared sales process. Role, object, and field-level security let you share only what you want & when you want, with each co-selling partner.
Define partner revenue processes that live directly in your native sales workflows.
Whatever your strategy for sending or receiving partner referrals, sharing opportunity updates, or transacting on cloud marketplaces, WorkSpan auto-scales your partner programs.
Whatever your strategy for sending or receiving partner referrals, sharing opportunity updates, or transacting on cloud marketplaces, WorkSpan auto-scales your partner programs.
Sync your co-sell opportunities with your partners without changing your sales process or CRM objects,
WorkSpan's virtual sales & data model aggregates fields from related objects, normalizes structured data to match your partners, and translates sales stage movements,
WorkSpan Co-Sell Automation closes the partner execution gap.
"WorkSpan's integration has been a game changer.
Automate as much as you can so you can free up your people to make the human connection, because that's where you're going to move the needle."
"Today, we have over 1000 sales plans on WorkSpan with our partners. We have 200,000 opportunities. We’re really leveraging WorkSpan to make sure that there’s a common understanding of where we’re at and where we’re going."
“We are number two in ISV pipeline globally with AWS - WorkSpan was critical to make that happen.”
“Executing manually would have taken us 18 months or more. We achieved it in less than 3-6 months with WorkSpan”
"Implementing WorkSpan did allow us to scale as well as expand into new regions, up 60 to 70% increase in acceptance rates of co-sell referrals, 80% reduction in time per opportunity entered and 15 times more referrals per month uploaded via the WorkSpan app to Microsoft Partner Center"
Built for Cloud Partnership Execution:
WorkSpan Hyperscaler Edition
WorkSpan embeds the ability to create referrals and private offers on the cloud marketplace directly into your sales team’s native processes, maximizing the impact of your cloud sales partnership.
Turnkey, full service cloud partner ops
Transactions
Scale your cloud program without worrying about your referral or transaction volume.
Triggers & Workflows
Auto-create, update and submit cloud opportunities, inline with your sales motion
Process Adaptor
Skip making changes to your CRM objects with WorkSpan's virtual sales & data model.
In 2-4 weeks*
Get cloud marketplace listings up and start driving cloud transactions in weeks .
Just starting with cloud partnerships?
Everything you need to stay on top of the cloud marketplaces, co-sell programs,
and best practices to build revenue driving cloud sales programs.
Cloud Sales Readiness Primers
Three short & clear papers on the benefits of cloud partnerships.
Cloud Sales Revenue Impact
This guided model illustrates how partnering with AWS and adding a co-selling motion can impact your 2 year pipeline and revenue plan.
Analysts' top rated co-sell platform
Built for GSI, ISV, and Reseller Partnership Execution: WorkSpan Ecosystem Edition
Use WorkSpan
The world's most powerful partner ecosystems leverage WorkSpan to design and run their co-sell programs.
Co-Sell on a network that's driving joint value through partner ecosystems.
growth
Increased partner productivity with more effective co-sell motions.
win rates
Achieve higher win rates with early collaboration, stronger & more efficient deal execution with WorkSpan.