60-75% of alliances fail, and adding more people or working more hours will not solve it.
A system to operationalize alliances will.
Manage your partner programs with your entire ecosystem.
• Invite partners to your program based on their skills & reach.
• Experience a 360-degree view across all build-with, market-with, and sell-with partner motions.
• Track metrics across all partners & accurately measure ROI.
Manage your joint pipeline with your ecosystem.
• Nominate accounts & orchestrate joint account planning.
• Forecast & track the progress of your joint pipeline.
• Prove alliance contribution to closed revenue.
Manage your joint marketing plan with your ecosystem.
• Identify new joint marketing programs with partners.
• Execute joint marketing campaigns & maximize ROI.
• Measure your joint marketing funnel performance.
Manage your joint solution portfolio with your ecosystem.
• Co-innovate solutions with your partners.
• Launch joint solutions to field teams.
• Scale solution delivery & boost market share.
Manage your joint market development funds with your ecosystem.
Increase the efficiency and return on your Market Development Fund (MDF) investment by broadcasting widely to field teams. Orchestrate the entire funds lifecycle from MDF allocation to proposals to claims reimbursement in a consistent and seamless fashion. Dramatically boost MDF utilization up to 95% or even more.
High velocity account qualification using assessments.
You can build assessment questionnaires to enable your partners at scale, and drive fast and effective account qualification. You can convert high-scoring assessments to qualified opportunities. This enables you to save both your & your partner’s time, invest in accounts that are a good fit for your offerings, & increase win rates.
The power of WorkSpan Ecosystem Cloud on your mobile device.
• Instant access to critical partnership actions and decisions from anywhere on the go.
• Respond to all notifications, approvals, tasks, and messages to satisfy urgent customer needs with your partners.
• Accelerate deal velocity with tighter partner & sales team engagement.