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Cloud Sales Ready Primer - Unblock Deals with Cloud Spend
Cloud Sales Ready primer on working with your cloud provider to close deals using a prospect's pre-committed cloud budget via marketplace transactions.
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Overview
This Cloud Sales Ready primer explains how pre-committed cloud spend agreements work and how that budget can be applied to solutions listed on a cloud provider's marketplace.
It describes how AWS, Microsoft Azure and Google Cloud have built marketplaces that extend cloud transactability to their ecosystems, and how private offers let sellers close deals with custom terms.
The primer walks through a scenario where a late-stage deal is blocked by budget, registered with the cloud partner, and closed as a marketplace transaction using the customer's cloud commitment.
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