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State of Co-Selling Report 2023

2023 survey report on co-selling with hyperscalers AWS, Microsoft and Google, with findings, contributor perspectives and WorkSpan best practices.

State of Co-Selling Report 2023

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State of Co-Selling Report 2023

Overview

The State of Co-Selling Report 2023, Hyperscaler Edition, surveys industry professionals on how they co-sell with cloud service providers and what it takes to succeed with them.

Findings cover which hyperscalers respondents partner with most (AWS was the most common primary partner, followed by Microsoft Azure and Google Cloud), expectations of direct introductions from hyperscalers, the challenge of getting hyperscaler attention, and how much partner-sourced revenue respondents expect from hyperscalers.

The report also includes expert insights from WorkSpan and perspectives from contributors at Vectara, Meylah Corporation, Quantum Metric and Partner1, along with the survey methodology.

Transcript