Collaborative solutions to power your Marketing Network

Span boundaries to securely plan, build & run joint marketing campaigns and programs.

Invitation Only Network

ORCHESTRATE A TRUSTED NETWORK OF RELATIONSHIPS

Form and foster deep relationships to win in your market.

• Source opportunities, assets, campaigns and funds securely and privately in the network
• Increase engagement with better alignment, visibility and contextual feedback
• Individual direct messaging across companies for trusted real-time conversations

Shared System of Record

ESTABLISH A SHARED SOURCE OF TRUTH FOR PEOPLE, PROCESSES & INFORMATION

Improve productivity by aligning teams on shared campaigns, funds and goals.

• Faster onboarding as new team members join working teams
• Shared ownership of process & information – less time looking / chasing for next steps
• Establish and share best practices

Shared Accountability

MATCH BUDGETS TO RESULTS

Seek accountability from your go to market relationships to improve performance

• Shared visibility to goals and in-flight results
• Identify pipeline gaps as they occur and reallocate resources faster
• Eliminate end-of-quarter budget dumps

Trusted Data

INTEGRATE YOUR MARKETING TECHNOLOGY

Building and developing trust between organizations is accelerated when everyone is looking at the same data. That’s why WorkSpan integrates with leading marketing technology solutions.

• Marketing automation: Marketo, Eloqua, Pardot
• CRM: Salesforce, SAP, MS Dynamics
• Content Marketing: Kapost, Percolate, NewsCred
• PRM: Relayware, Channeltivity, StructuredWeb

Secure Discovery

ACCESS IDEAS FROM ANYWHERE

Discover ideas, resources, market access and expertise from your relationships

• Reduce time to market and lower costs by discovering campaigns from the network
• Access to new audiences from your go to market relationships
• Access to resources: funds, content, expertise

Manage Partnerships

CONNECT WITH ANY COMPANY ON THE NETWORK

Working with partners becomes easier when you can give/get access to posts, people, campaigns and funds with your partners. That’s why WorkSpan offers partners enhanced access on the network.

• Browse companies on the network and request, accept or suspect partnerships with them
• Browse partner’s employees to invite and work with you on your campaigns and programs
• Post announcements to and receive announcements from your partners – highlight content, campaigns and funds they would be interested in
• Browse partner’s employees to invite and work with you on your campaigns and programs
• Manage membership from your company and your partner’s company to shared campaigns, programs and funds

Work from your desk, or on the go

Works with your Marketing Stack

WorkSpan integrates Salesforce, Marketo, Eloqua, and other popular solutions across your Marketing Network with simple, easy to do integrations. It means everyone, across companies is on the same page. If you don’t see your application below, contact us to learn if it’s supported.

Ready to orchestrate your Marketing Network?

Request a demo