Efficiently manage co-sell opportunities with partners to scale your co-sell pipeline, revenue and wins.
Challenges in growing co-sell revenues in current economic climate with flat/reduced headcount.
Manual, inefficient co-sell motions; lack of repeatable or scalable processes.
Missed co-sell engagement and visibility with partners, negative impact on sales KPIs.
Difficulty in tracking co-sell performance (e.g., deal updates, partner influenced/sourced).
Inability to scale co-sell revenue growth and number of partnerships.
Develop annual partner plans with key initiatives.
Set joint goals & metrics (revenues, wins, pipeline, etc.)
Share plans & metrics in a single place, track progress.
Auto-create referrals for all co-sell opps early in the sales cycle.
Send referrals to Partners directly from your CRM.
Accept, decline & track Partner-sourced referrals.
Access auto-generated outcome reports, track actual vs. target.
Provide fresh data to Partners for cadence calls, QBRs, funding.
Share performance & sales impact to internal execs & stakeholders.
Auto-update sellers & partner managers on co-sell deals.
Collaborate more effectively on deals with live updates.
Track status of co-sell deals in your CRM throughout the sales cycle.
Josè Van Dijk
VP, Operations and Partner Performance at Cisco
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