WorkSpan Ecosystem Edition

Activate and manage your co-sell programs across GSI, ISV, MSP and Reseller partnerships

A comprehensive solution for you to build and manage successful partner ecosystems. With robust capabilities in planning and reporting, program management, co-sell automation, and pipeline management, WorkSpan empowers you to collaborate seamlessly with partners and drive revenue growth.

Whether you’re partnering across diverse partner types like Global System Integrators (GSIs), Independent Software Vendors (ISVs), Managed Service Providers (MSPs), and Resellers, or thinking about setting up your own partner programs, WorkSpan Ecosystem Edition has everything you need to take your partnership to the next level.
Request a Demo

Powering co-sell programs and partnerships at companies like:

Wipro
MongoDB
Hewlett Packard Enterprise
EY
Cisco

Supported CRMs:

Salesforce
HubSpot company logo with stylized orange sprocket gear.
Microsoft Dynamics 365 logo with a 3D blue and purple geometric cube design.
Illustration of people near blocks displaying logos of EY, Wipro, Genpact, and a stylized W on steps.

Quick Links

Ecosystem Edition  Solution Brief
Customer Stories
Hyperscaler Edition FAQs

Available Packages

WorkSpan Ecosystem Edition
Professional, Premium and Enterprise editions to connect to one or multiple co-sell partners. Consult sales for details.
Includes CRM Integration & Co-Sell Automation
Accelerate collaboration with partners in real-time for  running efficient co-selling motions.
Can be bundled with WorkSpan Hyperscaler  Edition
Cloud partners are also part of your co-selling strategy, consider WorkSpan Hyperscaler Edition

Key Benefits

Launch and manage partnerships
Digitize your top co-selling programs and partnerships.
Streamline co-sell strategy
Conduct collaborative planning and report in real-time on performance.
Automate processes and workflows
Achieve co-sell efficiency with automated referral sharing, triggers, processes and workflows from inside your CRM.
Higher partner engagementt
Achieve tighter deal coordination, progress & close co-sell opportunities.
Marc Rolfe

Powering SAP to scale their Global Strategic Service Partners program

"Today, we have over 1000 sales plans on WorkSpan with our partners. We have 200,000 opportunities. We’re really leveraging WorkSpan to make sure that there’s a common understanding of where we’re at and where we’re going."

Marc Rolfe

Senior Vice President, Head of Strategic Partners

SAP
Customer Stories
WorkSpan Hyperscaler Edition
WorkSpan Hyperscaler Edition connects business, CRM and sales processes with cloud partners
Hyperscaler Edition Solution Brief
Request a Demo

Ensure successful outcomes from partnership with strategic planning & reporting.

Create winning co-sell strategies through joint partner and business plans
Collaborate with partners on joint plans. Align on goals, target accounts, and activities to define partnership outcomes.
Build custom reports to gain complete visibility into your co-sell business
Get complete visibility into co-sell pipeline, get live referral & pipeline tracking and attribution to measure partner contribution.

Manage co-sell pipeline with partners from inside your favorite CRM

Complete co-sell self-service within your CRM
Seamlessly create referrals from inside your CRM and link to co-sell opportunities with partners.
Engage seamlessly with sellers across partners
Exchange deal notes, document next steps, notify partners for deeper engagement. Progress opportunities with a sync to your partner's CRM.
Single-source to manage all your co-sell deals
View all incoming and outgoing referrals and opportunities inside your CRM. Use WorkSpan as your everyday window to co-sell business.

Always stay in control. Track co-sell performance with interactive dashboards

Monitor and track partner performance seamlessly. Utilize comprehensive dashboards to gain real-time insights into partner activities, performance metrics, and key success indicators.

Program Revenue by Partner YTD

Partner Pipeline Cont. (Vol)

Partner Pipeline Cont. (Val)

Total Partnership Impact

Total Program Revenue (YTD)
$4.5M
Total Program Revenue (QTD)
$0.7M
Win Rate (YTD)
32%
Win Rate (QTD)
45%
$50B

Referral pipeline under management

27%

Higher Win Rates*

3X

Co-Sell Pipeline Growth*

#1

Rated Co-sell Platform by Canalys

Canalys Co-Sell Leadership Matrix

Powered by WorkSpan Co-sell Automation

WorkSpan Ecosystem Edition streamlines co-sell collaboration through seamless CRM integration for always in sync, custom referral triggers, and universal adaptor. By ensuring data synchronization, enhancing security, and facilitating automated workflows, the platform accelerates collaboration between partners, leading to increased efficiency and growth.

Custom Referral Triggers
Universal Adaptor
Always In Sync

Automation + customization

Design your cloud partnership to fit into your GTM. Not the other way around.
Conditional triggers let you define your partner-specific co-selling process, with variants for multi-cloud partnerships, and the ability to define segment, region, or solution-specific business logic.
Data entry is not building a partnership.
Set up fully customized routines to auto-create, update and submit opportunity referrals. Define automated or hybrid inbound referral routing and approval flows.

Virtual data & sales model

Skip making changes to your opportunity object. Pull referral values from across your partner’s CRM.
WorkSpan’s virtual data model is like AI powered superglue, extending your existing data and sales model to support referral and offer creation across your partner systems. Minimizing data dependencies and IT delays gets your co-sell program running faster and keeps it running smoother.
Create live formulas, dynamic values, and selective update logic for co-sell referrals.
Every cloud provider requires different inputs to co-sell and create transactable marketplace offers. WorkSpan’s data & process abstraction layer lets you make changes to your cloud sales program without getting bogged down with retooling your CRM.

Close the quarter with confidence

High throughput, API-based Integrations trusted by the world’s most valuable cloud partners.
With 1,000,000 co-selling opportunities synced, you can always rely on WorkSpan Co-sell Automation to manage your referral and private offer volume quickly and accurately. Real-time alerts, escalations, and powerful triage flows mean you can count on your cloud infrastructure even on the last day of the quarter.

Start Today! Talk to our Sales Specialist

Get the best advice on how to design, digitize, automate, manage and scale your partner program using the power of WorkSpan. Get started today!

Scale Your Partner Ecosystem with WorkSpan Ecosystem Edition

WorkSpan Ecosystem Edition can help you optimize your co-sell strategy, enhance collaboration, and drive revenue growth across all partner types, including GSIs, ISVs, MSPs, and Channel Partners.

E-book cover titled 'Co-Selling Best Practices' with subtitle 'Methodologies to drive revenue together' and WorkSpan logo.
Download  Now
Cover of Ecosystem Maturity Model ebook by WorkSpan about partner ecosystem maturity curve.
Download  Now
Cover of Partner Success e-book titled How to Co-Sell with Your Ecosystem Partners by WorkSpan.
Download  Now

Explore our e-books and other resources to learn more about how WorkSpan can help you scale your partnerships and achieve success.

Frequently Asked Questions

WorkSpan Ecosystem Edition is a comprehensive platform designed to streamline and enhance co-selling and partner collaboration. It enables organizations to efficiently manage and scale their partner programs, track partner performance, and drive revenue growth through strategic partnerships.

WorkSpan Ecosystem Edition provides several key benefits:

- Improved collaboration with partners.

- Streamlined co-sell processes.

- Enhanced visibility and tracking of partner performance.

- Increased efficiency through automation.

- Accelerated revenue growth with strategic partner management.

WorkSpan Ecosystem Edition supports a wide range of partner types, including Global System Integrators (GSIs), Independent Software Vendors (ISVs), Managed Service Providers (MSPs), and Channel Partners/Resellers.

WorkSpan Ecosystem Edition seamlessly integrates with your existing CRM systems, such as Salesforce, Hubspot and MS Dynamics, as well as other business intelligence tools like Tableau and Power BI, ensuring synchronized data and streamlined operations.

Yes, WorkSpan Ecosystem Edition includes robust performance tracking capabilities. It allows you to monitor and track partner performance with dashboards, providing real-time data to assess engagement and impact.