AWS Co-Sell Workshop
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Referral Ratio

Automated referral flow with cloud hyperscalers that generates 1 inbound referral for you as a partner for every 2 referrals shared with cloud hyperscaler.


Increase in average deal size with cutting down of manual tasks leading to better co-sell collaboration with AWS’s field sellers.


Increase in deal velocity due to early visibility to co-sell opportunities, better collaboration leading to cutting down of deal cycle times.


Referrals transacted between partners and cloud hyperscalers in 2023. The most trusted network for co-sell engagement with cloud providers.

Trusted by Leading
AWS Partners

Very Good Security
Palo Alto
Lightstream Managed Services
CloudNation BV
Automation Anywhere

A complete solution to scale your AWS partnership

By embedding transactable private offers and automated opportunity referral management directly into your CRM, WorkSpan scales your cloud partnership from opportunistic to strategic engagement.

Referral Triggers and Workflows

Efficiently coordinating sales efforts, tracking co-sell opportunities, and ensuring a streamlined co-sell process can be cumbersome and time-consuming.

Listing and Visibility Challenges

Ensuring your listings receive adequate visibility on AWS Marketplace can be a challenge. Many partners struggle to stand out amidst the vast array of offerings, making it difficult to capture the attention of potential customers.

Universal Process Adaptor

Managing complex, private offers tailored to enterprise customers can be overwhelming. Partners often grapple with aligning pricing, terms, and customer-specific requirements while maintaining a smooth and efficient transaction process.

Complete Cloud Sales with WorkSpan Hyperscaler Edition for AWS

Turnkey, full service cloud partner ops

WorkSpan Hyperscaler edition is a full service solution to handle every operational aspect of running your cloud partnership so you can focus where your company needs you- building your partnership.
Planning & Reporting
Marketplace Listing Management
Your Product Offering
AWS Marketplace Listings
Co-Sell Automation
HubspotSalesforceMicrosoft Dynamics
Your CRM
AWS ACE Partner Portal
Private Offer Management
Your Sales Process
AWS Marketplace

Accelerated Co-Sell and Marketplace Impact

Simplify listing management for faster go-to-market with AWS, accessing customer cloud commitments, and increased seller support.

Efficient Co-Sell Operations

Enhance co-sell efficiency, plan motions, manage referrals, and automate workflows with real-time notifications.

Data-Driven Decision-Making

Gain insights from auto-generated reports and visualized charts, optimizing pipeline management and resource allocation.

Accelerated Co-Sell Growth

Automate co-sell processes, scale quickly, and focus on growth while WorkSpan handles complexities.

Streamlined Marketplace Transactions

Seamlessly integrate with Salesforce CRM for unified transactions on AWS Marketplace, assuring compliance and simplified performance management.

Deepwatch’s Meteoric Rise: Rapid Acceleration to the Top 5 for AWS ISV Pipeline using WorkSpan
  • 30 day reduction in average sales cycles
  • 98% reduction in manual effort of sharing leads with cloud partners
  • 100% increase in deal volume with cloud partners
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WorkSpan Hyperscaler Edition for AWS

Find more about the WorkSpan solution on AWS marketplace. Launch, co-sell and scale AWS partnership for co-sell success.

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Streamline Your Cloud Hyperscaler Journey from Listing to Co-Selling to Transactions

Listing Creation and Management

WorkSpan handles the creation and submission of the marketplace listings on your behalf. We ensure that the listings adhere to marketplace guidelines and are accurately published with all the necessary information, images, and documentation.

Bi-Directionally Share Referrals without Manual Data Entry

Automate management of incoming and outgoing referrals between your CRM and AWS ACE. Eliminate tedious tasks and human error by automating data entry processes, opportunity value and sales stage mapping, referral form autofill, and validations. Keep your CRM opportunity data always synced with AWS ACE.

Private Offer Management

Seamless Salesforce CRM integration facilitates the execution of your sales processes on AWS Marketplace. Your Opportunity, Customer Quote, and Order Management processes effortlessly meet AWS Marketplace's requirements.

Real-time Reporting on Co-Sell Performance

Get clear sales performance insights in real-time with auto-generated reports. Visualize your co-sell performance with intuitive charts - actuals vs. goals, partner-sourced revenue, performance by region, marketplace transactions and more.

Support and Issue Resolution

Seamless Salesforce CRM integration facilitates the execution of your sales processes on AWS Marketplace. Leverage Propensity-to-Buy scoring on the likelihood of a customer procuring a solution through the marketplace. Create, manage, clone, save drafts, submit and bulk update private offers from inside your CRM.

Are you

Cloud Sales Ready?

Have you made the case to integrate cloud sales into your go-to-market?