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A Field Guide to Co-Sell Revenue
Closing the Seller Activation Gap
Partner Agents
Dedicated Al for every partnership.
Seller Activation
Bring the right partners onto every deal.
Process Automation
Manage referrals, co-sell, incentives, and marketplace transactions.
Engagement & Attribution
Always on created, sourced and influence credit for your partnership.
Partitioned Context
Dedicated Al for every partnership.
Cross-Company Execution
Dedicated Al for every partnership.
GTM & Ecosystem Integration
Dedicated Al for every partnership.
Google Partnership
Automate co-sell referrals, marketplace listings, and private offers—all from Salesforce. Join Palo Alto Networks, Databricks, SAP, and MongoDB.
AWS Partnership
APN v3 revolutionizes platform migration, offering a competitive edge for early adopters. WorkSpan leads in AWS co-sell solutions.
Microsoft Partnership
Automate co-sell referrals, marketplace listings, and private offers—all from Salesforce. Join Palo Alto Networks, Databricks, SAP, and MongoDB.
GSI Partnership
Operational discipline to complex GSI partnerships—unified execution, lifecycle attribution, and AI that tracks every commitment so you walk into every meeting prepared.
Channel Partnerships
Your Margins Are Compressing. Your Value Is Shifting. Your Platform Should Too.
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WorkSpan AI is a complete Partner Revenue Platform
Running AI Native Partnerships
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E-Books & Reports
Every WorkSpan e-book, guide and report on co-selling, cloud marketplaces and partner revenue.
Cloud Sales Ready Primer - Unblock Deals with Cloud Spend
Cloud Sales Ready Primer - Generating Referral Pipeline
Cloud Sales Ready Primer - Revenue Planning
Cloud Hyperscaler Marketplace Roadmap - Self Assessment
State of Co-Selling Report 2023
A Beginner's Guide to Partner Relationship Management
Ecosystem Business Management - Vendor Selection Guide
Ecosystem Maturity Model
WorkSpan MDF Best Practices Guide
The Ultimate Guide to Drive Co-sell Partnerships
EBM Principles and Best Practices